Research · Analysis · Ecommerce

Insights.

Deep-dive analysis and ecommerce research — no fluff.

When changing your Google Ads agency is not the first step
Featured·3 min read

When changing your Google Ads agency is not the first step

Changing a Google Ads agency often feels like the obvious response to unclear results. In practice, it is rarely the first step that actually reduces risk for an ecommerce business.

Read Article →

All Articles

Why doing nothing is sometimes the safest ecommerce decision
·3 min read

Why doing nothing is sometimes the safest ecommerce decision

In ecommerce, the pressure to change is constant. In practice, many businesses lose money not because they did too little, but because they changed something too early.

Read →
How to Become a Super Seller on Allegro in 2026? A Complete Step-by-Step Guide
·5 min read

How to Become a Super Seller on Allegro in 2026? A Complete Step-by-Step Guide

Super Seller status on Allegro is more than a badge – it's a real competitive advantage that boosts conversion by 15–30%. Learn the exact requirements, the scoring system, and 7 concrete steps to earn the status.

Read →